We are growing our team & seeking a Communications Lead

Written By Gareth Hughes

Interested in demystifying economics and shifting the narrative to transform the economic system to one designed around the wellbeing of its people and nature? The Wellbeing Economy Alliance (WEAll) Aotearoa is looking for a Communications Lead to join our small team, working alongside the Director and Knowledge and Engagement Lead to deliver an exciting and transformative programme of work. 

We are looking for a smart and dynamic team player who is passionate about using messages and narratives to help build a broad-based movement. You will be committed to the aims and objectives of WEAll and to honouring Te Tiriti o Waitangi. 

You will take a leadership role in shaping and sharing WEAll Aotearoa’s messages. You have a background in communications and are comfortable maintaining a range of relationships across all levels of organisations. You will already have a number of good relationships with NZ media, which you’ll continue to build and sustain to maximise the profile of our work. 

You will create (and support the creation of) content for external events and the media, by working with the staff team, trustees, patrons and volunteers, as well as designing and hosting events, seminars and press conferences. You will also manage our social media channels using your communications and social media skills, and maintain and continually improve our website.

WEAll Aotearoa has a strong and growing public profile and you will help us build this and reach the public and key stakeholders from business, government and civil society as well as sharing Wellbeing Economy messages through a variety of channels.

Key Responsibilities

  • Working alongside the Director to develop and deliver a communications strategy for the Wellbeing Economy Alliance Aotearoa

  • Develop key messages and narratives and track usage, including through polling and media analysis

  • Lead media outreach including writing press releases and write and co-write opinion articles

  • Lead WEAll Aotearoa’s social media engagement across various platforms (currently LinkedIn, Facebook, X and Instagram)

  • Develop WEAll Aotearoa’s website including posting updates and blogs

  • Write and share WEAll Aotearoa’s pānui newsletter

  • Collaborate with WEAll Aotearoa’s partners to influence policy debates, shape public narratives and advance policy agenda

  • Promote Wellbeing Economy messages to various levels of government, other policy audiences and the public including the preparation of online and offline resources

  • Work with the team to drive campaigns

  • Support evaluation and monitoring across our projects

  • Liaise with Global team and other Hubs

  • Contributing to strategic planning and setting goals for WEAll Aotearoa’s work

Key Skills and Experience

  • Knowledge of new economic ideas and concepts, and a willingness to learn more in this space

  • Excellent communications skill and strategic and tactical thinking

  • Media experience and relationships

  • Experience managing social media platforms and growing engagement

  • Experience in updating websites and sending out newsletters

  • Ability to translate complex messages into those which are easy to understand, and which are applicable to a range of individuals and organisations

  • Excellent self-organisation, time and project management skills

  • Confident and capable communicator, both in writing and in presentations

  • An understanding of diversity and inclusion work and commitment to tackling all institutional forms of oppression and exclusion

  • An understanding of the relationship between the economy and planetary boundaries 

  • Ideally but not essential: 

    • Experience in monitoring and evaluation of projects

    • Design and photography skills

Working arrangements:

  • The contractor will work remotely at their own location. If based in Wellington, the team co-works two days a week in the CBD.

  • The contractor will provide their own laptop/computer and phone, for the purposes of WEAll work.

Key details

  • Location: Hybrid/Remote with preference for Wellington

  • Contract type: Self Employed Contract 

  • Remuneration & Hours: $100,000 pro rated to 3-4 days/week (24-32 hours) 

  • Contract length: Fixed term contract for twelve months with extension subject to review

  • Reporting to: Director

  • Manages: No management responsibility

Applications close: 18 October 

Salary

$60,000-$80,000 for 3-4 days/week ($100,000 pro rata)

How to apply

Please email your CV and cover letter to newzealand@weall.org

Gareth Hughes
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